Course in digital strategy in cultural organizations (UOC-Museu Nacional)

Course in digital strategy in cultural organizations (UOC-Museu Nacional)

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Addressed to:

  • Cultural managers
  • Museum professionals
  • Communication professionals
  • Responsibles of public at museums and cultural organizations
  • Digital world professionals who want to acquire a more strategic mink

4 modules:

  1. Digital Strategy
  2. User experience (UX)
  3. Content Strategy
  4. Metrics

Language: Spanish

Course starts: October 21, 2020. Duration: until February 2021
Enrolment open.

The aim of the course is to provide a comprehensive, transverse version of the steps and procedures to follow in relation to the use and applicability of the digital technology in cultural organizations.

Complete Program (pdf - 144 Kb)

Article on the museum's blog: "Digital strategy: new online course between the museum and the university"

Curs d'especialització d'estratègia digital en organitzacions culturals (UOC-Museu Nacional)