Course in digital strategy in cultural organizations (UOC-Museu Nacional)

Course in digital strategy in cultural organizations (UOC-Museu Nacional)


Addressed to:

  • Cultural managers
  • Museum professionals
  • Communication professionals
  • Responsibles of public at museums and cultural organizations
  • Digital world professionals who want to acquire a more strategic mink

4 modules:

  1. Digital Strategy
  2. Content Strategy
  3. Digital tools
  4. Metrics

Language: Spanish

Course starts: October 17, 2018. Duration: until February
Enrollment starts: June 6, 2018


Info session: Barcelona, September.

September 20, 4:30 p.m.
Place: Museu Nacional d'Art de Catalunnya (, Parc de Montjuïc
After the session you are invited to do a free visit to the museum

Information and registration.


The aim of the course is to provide a comprehensive, transverse version of the steps and procedures to follow in relation to the use and applicability of the digital technoloy in cultural organizations.

For further information, the complete program and enrolment (in Spanish)

Download informative pdf (in Spanish)

Article on the museum's blog: "Digital strategy: new online course between the museum and the university"